


Restaurant loyalty is dwindling as consumers trade brand allegiance for food quality, convenience and a frictionless experience. Tillster’s new survey shows diners are shifting spend to grocery and C stores, signaling that restaurants must elevate experience fast.
Coffee prices are climbing faster than the rest of foodservice as weather shocks, labor pressures and commodity speculation squeeze operators. Even premium brews are hitting eye opening levels, signaling more menu inflation ahead for restaurants.
Lower income consumers are pulling back from fast food as years of price hikes push QSRs past their affordability threshold. Brands are scrambling to win them back with sharper value plays.