Can In-Store Marketing Boost Plant-Based Sales?
As the plant-based industry grapples with plateauing sales at retail, company leaders from alt-meat to tofu are turning a critical eye toward in-store marketing to boost household penetration.
Tag: plant-based industry
Is Plant-Based Entering a New Era of Growth?
Is all the hype surrounding plant-based meat overblown, or is this just the proverbial eye of the storm? The Food Institute sat down with Elysabeth Alfano, CEO of VegTech Invest to discuss why she believes the industry is on the verge of something big.
Taking Stock: The Current State of Plant-Based
This industry review looks back on the major sales figures and trends that shaped the state of plant-based over the past year.
Plant-Based QSRs Boosting Consumer Trial
A growing number of plant-based burger chains are cropping up across the country as more younger consumers flock to quick service restaurants
LA Adopts Plant-Based Treaty to Fight Climate Change
With climate change threatening major changes that will affect food production, activists are promoting the Plant-Based Treaty.
John Mackey Move Highlights Plant-Based Potential
Whole Foods Market co-founder John Mackey is listed as a partner in startup Healthy America LLC, which plans to develop a chain of plant-based restaurants and wellness centers.
Report: 40% of Consumers Buying Plant-Based Foods
Nearly half of consumers are buying plant-based products in 2022. A new report from Acosta found that 40 percent of consumers surveyed in March purchased plant-based protein and/or dairy alternatives within the last six months, …
Plant-Based Milk Sales Soared During Pandemic, Continue to Rise
The pandemic era has seen a significant rise in the sales of plant-based milks and cheeses, experts said, attributing the upward trend to consumers developing more healthful habits after having eaten indulgently at the beginning …
Demand Growing for Clean Label Meat Alternatives
As a broader variety of plant-based protein alternatives enter the market, health-conscious flexitarians are turning a more critical eye towards ingredients and production methods. In 2021, consumer interest in clean label grew by 86% within …
Plant-Based Snacks Enjoying Steady Growth
As consumers continue to blur the line between snacks and meals, the plant-based category is playing an active role in the space between. Seventy-eight percent of global consumers say their definition of snacks has evolved …
Is Beyond Meat Beyond Repair?
Investors appear to have soured on Beyond Meat, sending its stock price from a $160.28 to as low as $35.74 in the last year, as competition in the alternative-meat sector has increased and the company’s …
Analysis: Is There Too Much Plant-Based Competition?
Seemingly any product you can think of has a plant-based alternative these days. When The Food Institute attended this years’ Natural Products Expo West, we found a plethora of plant-based brands with items like alt-chicken …
Can Plant-Based Innovation Boost Store Brand Sales?
On the heels of a stagnant sales year for store brands, Amazon and Kroger are bulking up their private label portfolios with plant-based products. Is category innovation on the horizon? The Food Institute Podcast · …
Is Plant-Based Meat at a Retail Crossroads?
Alternative meat sales continue to plateau at retail following strong performance in recent years. Has plant-based meat reached its peak, or is this just a lengthy chapter in the emerging category’s evolutionary process? According to …
CPG Companies Eye Plant-Based Market with Different Goals
More major CPG companies are playing in plant-based, flagging the alt-protein category as a potential catalyst for growth. But industrywide, the depth of that value is not easily measured in broad strokes. “When you factor …
Growth Prospects Strong for Plant-Based Cheese
Cheese is pegged as the next growth category for plant-based dairy at retail, as quality innovations flourish and big players start to make inroads. Globally, the vegan cheese market is expected to expand at a …
Is Plant-Based Bacon Poised for a Breakout?
Replicating bacon has been no small task for alternative protein producers, but new innovations in flavor and texture are bringing plant-based options ever closer to home. “Plant-based bacon is going to have its moment in …