When was the last time you heard “controversy” and “Coca-Cola” in the same sentence? Not in recent months. The venerable company has made a concerted effort to avoid culture wars and political stances while also …
No matter how you feel about Jimmy Buffett and “Margaritaville,” the man built a billion-dollar empire from a napkin.
It’s the influencers’ world and we’re just living in it. Here’s how to avoid the next Fyre Festival with your brand.
Average unit volume (AUV) speaks to a chain’s operational efficiency and overall success, indicating the average annual sales that a brand earns per restaurant—a reflection of how consumers feel about the brand itself. These are the top five highest-grossing fast-food chains in the U.S. by AUV.
