Sour is trending, chocolate is complicated, and regional quirks abound: Kellanova’s new data reveals how generational tastes shape road-trip snacking – and what that means for category innovation. Nostalgia, “swalty,” and convenience drive the ride.
Despite escalating trade tensions and a growing Canadian consumer boycott of American products, U.S. brands still have opportunities in Canada, particularly in resilient categories like soft drinks. A poll by Leo & Dragon revealed that Millennials and Gen Z consumers remain open to purchasing American goods.
This week’s SIAL Canada event showcased the latest cutting-edge food and beverage products, highlighting trends like nutrient-rich “superseeds,” freeze-dried ice cream, and flavorful mocktails.
Private label continues to maintain dominance over the CPG sector: in 2024, it grew $9 billion from the year before. As a result, opportunities and innovation abound.
The growing popularity of GLP-1 weight-loss drugs is reshaping the yogurt market, as consumers increasingly seek protein-packed snacks. Multiple brands are innovating with high-protein, low-sugar options.
The rapid adoption of weight-loss drugs is reshaping purchasing habits. Circana experts highlight opportunities for brands to align with GLP-1 users’ goals by offering tailored, portion-controlled products and leveraging personalized marketing strategies to capture this evolving market.
In just a few years, consumer snacking has evolved, driven by a greater focus on nutrient density and one’s emotional connection to food. This shift has accelerated the demand for healthier snacks that offer both pleasure and functionality.
Today’s consumers are snacking around the clock, according to a shopper survey that notes which new innovations shoppers are craving.
In assessing what we consume and how we feel, there’s a growing need to balance nutrition, indulgence, and sustenance.
Today’s consumers seek snacks that not only satisfy but also nourish, blending convenience with balanced nutrition and illustrated by the emergence of breakfast bars and protein snack boxes.
Many consumers are less concerned about material possessions and are instead turning toward experiences for fulfillment, sparking a resurgence of the so-called “experience economy,” which is also evident in food and snacking choices. In the …
For starters, the global demographic landscape is undergoing a noteworthy transformation, with “second lifers” – those embarking on new chapters post-retirement – emerging as a powerful group of consumers. By 2050, the over-60 demographic is expected to double. This shift is pushing the market towards balanced nutrition.
CHICAGO, March 14, 2024 – Mondelēz International, Inc. (Nasdaq: MDLZ) today announced the launch of the fifth annual State of Snacking™ report, a global consumer trends study examining annual insights on how consumers make snacking decisions. This year’s report reveals that amidst ongoing global economic uncertainty, consumers continue to prioritize, purchase and prefer snacks.
A new report from Mintel suggests one-third of Americans rationalize purchasing chocolate as an energy boost. Meanwhile, new research suggests a direct connection between dark chocolate and reducing factors that contribute to essential hypertension.
Mochi donuts are a mix between American-style donuts and Japanese mochi and originated in Hawaii. Mochi donuts are typically circular, like an American donut, but are pieced together with eight small balls that can be pulled apart and come in many different flavors.
The global health and wellness food market was $940 billion in 2022 and is projected to grow at a 5% CAGR, hitting $1.47 trillion in 2027.
This fall, candy manufacturers are faced with a frightening reality: many shoppers are planning to ease back on Halloween-related purchases. A new Halloween Spending Trends report revealed 73% of Americans said their shopping for the …
Everyone in the food industry wants to crack the code on Gen Z, but what are the reasons behind the generation’s food purchases?
The American Bakers Association (ABA) and SNAC International recently hosted a webinar describing the current state of the snack and bakery industry. Presented in partnership with Circana (formerly IRI), the webinar featured a slew of …
Earlier this summer, market research company Alpha-Diver and The Food Institute released the first ever Snack 50 report, the industry’s first measure of the psychological drivers of real-world consumer decision-making as it relates to snacking. …
Innovation isn’t accidental; companies that successfully innovate are rigorous and disciplined, according to SnackFutures’ Barbara Schandl.
As families gear up for movie night across the country and CPG companies figure out how to get their snacks off the shelves and into the hands of consumers before the previews even start, what constitutes a typical movie night snack, for many, is going the way of the dinosaurs.
According to Circana Group and reported by The Wall Street Journal, nearly half of American consumers snack three times or more every day, a figure up 8% in the past two years. Last year, U.S. snack sales soared to over $180 billion, up 11% from the previous year.
“Snacking is still a lifestyle in the U.S., fueled by the younger generation,” Wyatt began. “We’re in an unprecedented situation as price hikes in this category are outpacing other food/bev categories.”
Chicken wings are cheap and beer is expensive. Amid inflation, brands need an omnichannel approach to reach consumers, especially as it relates to snacking.
Mondelēz’s latest State of Snacking report reveals that a majority of consumers continue to prioritize snacking, even amid rising prices.
Where is the line between healthy and indulgent? Experts weigh in on the merits of new “better-for-you” snack options that intend to walk it.
Roughly 52 percent of respondents in The International Food Information Council’s (IFIC) Food & Health Survey 2022 said they followed a diet or eating pattern in the last year — up 13% from the year …
Consumers’ perpetual sweet tooth for frozen treats continues to drive category sales, despite equally persistent supply chain challenges. In particular, the frozen novelty segment has been a powerhouse over the past few years, with April …
Companies producing trail mix are on the path to higher revenue. In fact, the trail mix market size is set to grow by $11.2 billion by 2026, according to global market research firm Technavio, which …
