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Consumer Insights
a person holding a wine glass in their hand

Snapple Turns to Nostalgia, New Flavors in Bid to Regain Relevance

Snapple is leaning into ’90s nostalgia with retro packaging and new flavors as Keurig Dr Pepper tries to revive the brand for Gen Z. Experts say authenticity – not flashy redesigns – will determine whether the comeback sticks in today’s health minded market.

Marcy Kreiter | March 2, 2026

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Consumer Insights

Grocery Affordability: When Perception Truly Is Reality

Shoppers convinced inflation is spiraling are flocking to value-driven grocers, supercharging private label growth and digital deal hunting. Walmart is capitalizing on the shift, posting record penetration and momentum that’s redefining the competitive grocery landscape.

George Hajjar | February 24, 2026

George Hajjar | February 24, 2026

Consumer Insights

Hormel Execs: High-Protein, On-the-go Snacking Trends Set to Endure

Hormel is riding the protein boom and snack as meals craze, doubling down on value and global flavors. With AI insights and a premium to budget portfolio, the processor is aggressively positioning itself for fragmented, omnichannel consumers.

Kelly Beaton | February 24, 2026

Kelly Beaton | February 24, 2026

Consumer Insights

Why Baby Boomers, Not Gen Z, Present the Food Industry’s Biggest Opportunity

Baby Boomers remain the food industry’s quiet powerhouse, controlling unmatched wealth and displaying stronger loyalty than younger cohorts. Experts note that brands that overlook older adults’ appetite for quality and hybrid convenience risk leaving serious money on the table.

Kelly Beaton | February 12, 2026

Kelly Beaton | February 12, 2026

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