Tag: CPG > Page 3
So You Want to Start a CPG Company
“It’s not KETO, it’s not gluten-free, it’s not upcycled grain or something super narrow – it’s a business at the end of the day that needs to make money,” he said, “and if it’s good enough for Erewhon, it should be good enough for many people.”
2024 Tech & Digital Trends in Restaurant & Retail, Part 3: The Loyalty-free Consumer
Monolithic allegiance has given way to the brands and companies that can provide the best, most convenient, and value-driven experiences, making every consumer a seven-headed hydra.
Consumers’ Cookie Craze Picks Up the Pace
Nostalgia and fond memories have kept cookies popular and the treats remain a favorite because of their portability and versatility.
Get Real! How to Achieve Authenticity & ‘Rizz’ in FoodBev
And that’s OK. In many ways, being authentic isn’t about the best product or service or value or lifestyle; it’s about being human, which is being vulnerable. Vulnerability is the heartbeat of authenticity, the subtle brand drumbeat that brand advocates and consumers can hear. Without a heartbeat – without being occasionally vulnerable – it will be hard to resonate and grow the brand in a way that feels organic, fresh, and authentic.
CEOs’ Secrets to Success in the New Year
“Remember that running a food and beverage business can sometimes be akin to ‘buying yourself a job;’ it may not always guarantee immediate or substantial returns on investment.”
A Roadmap for Entrepreneurs: Navigating Business Growth with Insights from “The State of Food, Beverage & Beauty”
Anchin, a premier accounting, tax, and advisory firm serving the Food & Beverage and Beauty, Health and Wellness industries, hosted its “State of Food, Beverage and Beauty” in November.
FI Newscast (November 17, 2023) – Navigating the State of CPG
Expert: TikTok Shop Offers Huge Opportunity for CPG Companies
In September, TikTok became more than a video sharing social media platform. The app known for dance fads, cooking demos, viral challenges and conversation duets is taking on e-commerce. TikTok Shop, which launched for all …
Cocina Sabrosa Trade Expo Live – Day 2
Cocina Sabrosa Trade Expo Live – Day 1
Health and Wellness Movement Remains Fertile Ground for F&B Brands
Companies like Grand View Research and Future Market Insights have produced a host of health and wellness reports recently. The reports noted, for example, that the global prebiotics market size is valued at nearly $6 …
Is the Greenwashing Wave Crashing?
In the age of transparency, nearly half (45%) of shoppers have heard of greenwashing and one-third (33%) are skeptical of green labels and sustainability claims.
The Rise of Gen H: Hispanic Culture’s Influential Young Adults
On Day 2 of The Food Institute’s Latam Food Week, a new generation was coined: Generation H. “Think of it as Gen Z meets Hispanic culture,” said Hunter Thurman, president of Alpha-Diver, “a high-sensory, emotion-first …
Latam Food Week: 3 Key Takeaways from Opening Day
Ivonne Kinser kicked off the inaugural Latam Food Week with a rather bold statement. “When we look at the nomadic [nature of] Latin American culinary culture, there’s unlimited sources of flavors,” the food industry insider …
Making LTOs Permanent: When Fans Influence Brands
Sometimes fans get the best of their preferred brands and flavors by creating demand for a once-unthinkable product or simply demanding the return of favorite LTOs.
Packaged Foods Stocks Struggle with Inflation—and Investors
Packaged food stocks experienced a banner year in 2022. The five biggest manufacturers—General Mills, Kraft Heinz, Campbell Soup, Kellogg, and Conagra Brands—on average returned 22% including dividends. On the same basis, the Standard & Poor’s …
The Scary Truth: Inflation Impacting Halloween Plans
This fall, candy manufacturers are faced with a frightening reality: many shoppers are planning to ease back on Halloween-related purchases. A new Halloween Spending Trends report revealed 73% of Americans said their shopping for the …
FI Newscast (September 01, 2023) – Featuring Leo and Dragon
Trending Fall Flavors Beyond Pumpkin Spice
As the days get shorter and the sound of each crisp breeze rustling through the trees seems to whisper, “pumpkin spice,” it’s time to shine a light on the other fall flavors that consumers crave. …
CPG Brands Adapting Marketing Messages to Reach Latin Consumers
According to a recent Kantar report, Latin America is home to nearly 40% of the global CPG and FMCG brands that are growing. Here’s a look at the most popular CPG brands in Latin America, …
FI Newscast (August 4, 2023) – Featuring Nona Lim
Nona Lim Announces Acquisition by Hong Kong-based DDC Enterprise Limited
The Summer of Butter
Every dairy category has seen positive growth, from milk, natural cheese, and eggs to yogurt, cream cheese, dairy processed cheese, and whipped toppings, all helping power the #SummerOfButter.
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Back-to-School Season Crunches Budgets
The average family back-to-school spend is $890.07, driven largely by the cost of electronics.
Diving Down the DTC Rabbit Hole
Dr. James Richardson helps us take a look at what makes a good (and a bad) DTC business in the food industry.
FI Fast Break audio news: July 12, 2023
The latest FI news podcast touches on private label’s huge year so far, plus the plant-based category’s sluggishness.
FI Fast Break audio news: July 5, 2023
The latest Food Institute news podcast touches on the big change of plans for world-renowned restaurant Noma.
Top Trends at the Summer Fancy Food Show
“Companies must stand out,” said Food Institute CEO Brian Choi. “To win in the marketplace, products have to have a differentiated selling point – just being ‘good’ is not good enough in this environment.”
FI Newscast (June 16, 2023) – Featuring Bill Lynch, Specialty Food Association
The Better-for-You Blockbuster Snacking Season Has Arrived
As families gear up for movie night across the country and CPG companies figure out how to get their snacks off the shelves and into the hands of consumers before the previews even start, what constitutes a typical movie night snack, for many, is going the way of the dinosaurs.
The Route to Market (& Me) – Amazon Fresh & The Evolving Consumer
“What is the route to market?” Carroll wondered. “That’s what we all used to say – ‘what is the route to market?’ Today, though, it’s the route to me. Give me what I want, when I want it, as conveniently as possible.”
How Nespresso Wins in the U.S. Market
Nespresso’s Jessica Padula discusses the company’s history, its unique place in the coffee space, and how it views loyalty.
Groundbreaking Consumer Insight: The Snack 50 Psychological Ranking
According to Circana Group and reported by The Wall Street Journal, nearly half of American consumers snack three times or more every day, a figure up 8% in the past two years. Last year, U.S. snack sales soared to over $180 billion, up 11% from the previous year.
American Jerk: The Salty, Smoky, Spicy, and Thriving Business of Jerky
There are many notable jerky and meat snack companies out there and most are thriving as the snackification of America continues apace. Jerky in any form has been a staple snack since navigators used sextets to sail the seven seas and discover more jerky, as John Smith is purported to have in the early 1600s when he marked a map of Virginia and wrote, “as drie as their jerkin beefe in the West Indies.”
