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How I Scaled My CPG

In 2018, Michael Pan rolled up his sleeves, cashed out his 401(k), and took on several loans to start Pan’s Mushroom Jerky. Just 2 years and one Shark Tank appearance later, the product finished 2020 with nearly $2.3 million in sales. How did Pan do it? And what lessons did he learn along the way?

Watch the replay of The Food Institute’s livestream featuring Michael Pan to learn more about Pan’s Mushroom Jerky and what he’s doing now to scale his growing company.

Produced By: Susan Choi
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