Dollar Stores Have Reached An Inflection Point
The performance of dollar store stocks suggested investors believed Walmart’s best days were behind it. They were wrong.
The performance of dollar store stocks suggested investors believed Walmart’s best days were behind it. They were wrong.
Food prices are up; consumer confidence is down. Many QSRs and retail outlets reported losses in the last quarter. The Value Wars are here.
Shopper experience in the physical store is often what truly differentiates the independent grocer from brick-and-mortar chain stores and online e-commerce competitors like Amazon. The right mix of products, priced right, offered in the right place, and services delivered by welcoming staff in a pleasant environment are essential to building sales and customer loyalty.
Many consumers feel they can’t win on cost alone – they also need an experience, or at least a decent reason to visit a brick-and-mortar store.
“The power of audio in retail goes beyond just music,” Elsley said. “Incorporating carefully crafted messaging and advertisements into the auditory experience can further enhance customer engagement and drive sales.”
Some of the takeaways from the Circana report indicate that inflation has generally gone pretty easy on the beverage category, prompting marketing teams to “promote their relative price stability and find ways to demonstrate value, recognizing that ‘value’ doesn’t always mean lower price,” and that premium categories continue to outperform more value-based brand propositions.
Through its unique product offerings and strategic influencer partnerships, Kodiak Cakes has differentiated itself and created a strong brand persona that resonates deeply with modern consumers.
The future of checkout technology, consumer perception and adoption, and operator success is a tricky set of balls to keep in the air all at once.
Across the US, inflation-weary consumers continue to push back on years of price hikes, cooking from home or simply buying less to save more.
Served as an LTO, in a restaurant, or at a ball game, fired in a brick oven at 800 degrees or reheated Sunday morning in a battered collegiate microwave after a late night, pizza is a tough business that can yield great rewards, revenue, and satisfaction.
There’s a growing feeling among many consumers that what we put into our bodies can perhaps solve myriad health issues. That presents a major opportunity for CPG brands regarding functional food products.
“Jerky brands come and go because the barriers of entry to the industry are small,” Cawley said. “A good recipe, some packaging, and a solid manufacturing partner, and you can start selling legally and usually get traction locally.” Once early consumer adopters are exhausted, however, it often becomes difficult for fledgling jerky brands to earn retail shelf space, keep it, and create a compelling value proposition that resonates with shoppers nationwide.
Why aren’t many store-bought jalapenos hot anymore? The answer lies in changing palates and products bred for consistency, not flavor.
“Consumers seek out chocolate and candy to help enhance holiday seasons, family celebrations, and those important ‘treat yourself’ moments,” said John Downs, president and CEO of the National Confectioners Association, in a statement.
“Tomorrow’s winners will vary how they generate demand across their portfolios, with mass activation for their biggest brands and more targeted treatment for niche and insurgent brands,” Kyle Weza, global co-lead and brand accelerator for Bain & Company, said in the report.
Nutritionists hail bison as the other red meat, not that different in taste and nutrients from beef, but with a greater concentration of iron and fatty acids along with less fat.
Grocery shoppers are adapting their buying patterns in response to economic uncertainties and external influences in 2024.
The market for GLP-1 drugs is expected to reach $100 billion by 2030. Manufacturers and brands who want a piece of the low-sugar pie, so to speak, will have to offer the same.
Americans are turning away from breakfast cereal, and that’s got cereal manufacturers seeking fresh innovation to bring consumers back to their bowls and the breakfast table.
“Brands that genuinely commit to regenerative agriculture can build strong connections with consumers who prioritize regeneration,” says Michael Ham of Wild Orchard Tea Company. “This can result in long-term brand loyalty and positive associations with environmental responsibility.”
Despite some titans of the pantry and cookie jar winning in their categories (Keebler’s Chips Deluxe Fudgy in the Cookie category; Dr. Pepper Strawberries & Cream in Soft Drink), better-for-you offerings not only abounded but won several snacking categories.
Dunkin’ Donuts’ shift to simply Dunkin’ serves as the gold standard in the contemporary rebranding landscape.
Alex Trott, director of insights with 84.51°, helps break down current pain points and opportunities that grocery consumers are facing.
Though the cost of many grocery items – like beef and poultry – continues to increase, organic food sales continue to rise.
There’s also an interesting feedback loop occurring in American consumerism – the tighter the budget becomes, and the more stressed people feel, the more demands they have regarding how they’d like to be accommodated while shopping.
A new report from Mintel suggests one-third of Americans rationalize purchasing chocolate as an energy boost. Meanwhile, new research suggests a direct connection between dark chocolate and reducing factors that contribute to essential hypertension.
Millennials grew up with store brands and they see them for what they are – a brand. Without a doubt, there is a transformation taking place in the private brand mainstream tier where products are moving away from strict equivalency to national brands and becoming true national brand alternatives.
“In the sea of nearly identical programs, grocers are racing to keep up by adding perks such as free delivery or bigger buy-one-get-one savings,” Upside’s Thomas Weinandy said in a blog post.
Looking ahead, Zimmerman noted that prices would likely increase in the new year, but the magnitude of that increase would likely be more subtle in 2024.
Americans are getting away from healthy habits like meal prepping and perusing produce aisles. Instead, many consumers opt for quicker, more convenient food that often include preservatives and copious amounts of sugar or oils.
“Grocers now have more technology at their disposal than ever before, and effectively leveraging this data to drive in-store performance has become increasingly difficult,” Boyle said.
The global health and wellness food market was $940 billion in 2022 and is projected to grow at a 5% CAGR, hitting $1.47 trillion in 2027.
Monolithic allegiance has given way to the brands and companies that can provide the best, most convenient, and value-driven experiences, making every consumer a seven-headed hydra.