Game the System: Gamification in Grocery & Retail
Gamification refers to the idea of point scoring and applying competitive techniques to encourage consumer engagement.
Tag: grocery
Case Study: Elevating the Grocery Checkout Experience
Customer engagement company Birdzi has partnered with retail solutions provider ECRS for tech that allows grocery shoppers to redeem digital coupons in real-time.
Consumers Are Warming to the Idea of Smart Carts and Frictionless Shopping
About 77% of shoppers say they’re interested in trying new technology within a grocery store. And major retailers are finally warming to the idea of providing innovations like electronic shelf labels.
FI Fast Break audio news: July 17, 2024
The latest Food Institute news podcast touches on the unlikely comeback bid of a once-bankrupt steak chain.
‘Audience Optimizer’ Tool Designed to Revolutionize Retail Ads
Swiftly’s newest offering was designed to provide both retailers and brands the ability to engage with customers on a highly personalized level.
FI Fast Break audio news: July 10, 2024
The latest Food Institute news podcast touches on Athletic Brewing’s eye-opening ascent in the NA category.
Investors Fear Kroger Is Returning To The Old Normal
Kroger stock has performed well in 2024, rising 9% so far this year. But on a two-year basis, the stock has barely budged and shares have faded 15% from early April levels. The reaction to first-quarter earnings last week further highlights the uncertainty: Kroger stock jumped in early trading but finished the day down a little over 3%.
FI Fast Break audio news: July 4, 2024
The latest Food Institute news podcast touches on Americans’ growing aversion to tipping, and other trending industry news.
FI Fast Break audio news: June 19, 2024
The latest Food Institute Fast Break news podcast breaks down a major merger in the bottled water category.
FI Fast Break audio news: June 12, 2024
The latest Food Institute news podcast breaks down New York State’s Retail Worker Safety Act, which recently passed in the Senate.
Dollar Stores Have Reached An Inflection Point
The performance of dollar store stocks suggested investors believed Walmart’s best days were behind it. They were wrong.
Consumers Have Forced the Value Wars
Food prices are up; consumer confidence is down. Many QSRs and retail outlets reported losses in the last quarter. The Value Wars are here.
Key Takeaways from The NGA Show 2024: Improving Shopper Experience
Shopper experience in the physical store is often what truly differentiates the independent grocer from brick-and-mortar chain stores and online e-commerce competitors like Amazon. The right mix of products, priced right, offered in the right place, and services delivered by welcoming staff in a pleasant environment are essential to building sales and customer loyalty.
In Today’s Market, What Defines Value?
Many consumers feel they can’t win on cost alone – they also need an experience, or at least a decent reason to visit a brick-and-mortar store.
What’s Playing? The Role of Music in Retail
“The power of audio in retail goes beyond just music,” Elsley said. “Incorporating carefully crafted messaging and advertisements into the auditory experience can further enhance customer engagement and drive sales.”
For Gen Z, Variety Packs Rule Retail
Some of the takeaways from the Circana report indicate that inflation has generally gone pretty easy on the beverage category, prompting marketing teams to “promote their relative price stability and find ways to demonstrate value, recognizing that ‘value’ doesn’t always mean lower price,” and that premium categories continue to outperform more value-based brand propositions.
The Recipe for Success for Kodiak Cakes
Through its unique product offerings and strategic influencer partnerships, Kodiak Cakes has differentiated itself and created a strong brand persona that resonates deeply with modern consumers.
Will Amazon’s Dash Carts Work?
The future of checkout technology, consumer perception and adoption, and operator success is a tricky set of balls to keep in the air all at once.
FI Spotlight: How Jackbe Revolutionizes Grocery Shopping
Food Producers, WIC Officers Recalibrate Offerings as Food Insecurity Hobbles Consumer Spending
Across the US, inflation-weary consumers continue to push back on years of price hikes, cooking from home or simply buying less to save more.
The Endless Promise of Pizza
Served as an LTO, in a restaurant, or at a ball game, fired in a brick oven at 800 degrees or reheated Sunday morning in a battered collegiate microwave after a late night, pizza is a tough business that can yield great rewards, revenue, and satisfaction.
Fueling the Future: Functional Foods Gain Momentum
There’s a growing feeling among many consumers that what we put into our bodies can perhaps solve myriad health issues. That presents a major opportunity for CPG brands regarding functional food products.
Webinar: The Future of Food Retail
Big Opportunity Remains in Beef Jerky Category
“Jerky brands come and go because the barriers of entry to the industry are small,” Cawley said. “A good recipe, some packaging, and a solid manufacturing partner, and you can start selling legally and usually get traction locally.” Once early consumer adopters are exhausted, however, it often becomes difficult for fledgling jerky brands to earn retail shelf space, keep it, and create a compelling value proposition that resonates with shoppers nationwide.
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What the Jal? Jalapenos Aren’t Hot Anymore
Why aren’t many store-bought jalapenos hot anymore? The answer lies in changing palates and products bred for consistency, not flavor.
Candy Crush: Confectionery Producing Record Sales
“Consumers seek out chocolate and candy to help enhance holiday seasons, family celebrations, and those important ‘treat yourself’ moments,” said John Downs, president and CEO of the National Confectioners Association, in a statement.
FI Spotlight: Navigating the Aisles with the Supermarket Guru
CPGs Need Fresh Strategies Beyond Price Increases in 2024
“Tomorrow’s winners will vary how they generate demand across their portfolios, with mass activation for their biggest brands and more targeted treatment for niche and insurgent brands,” Kyle Weza, global co-lead and brand accelerator for Bain & Company, said in the report.
Great Plains Debate: Should Bison Become ‘The Other Red Meat’?
Nutritionists hail bison as the other red meat, not that different in taste and nutrients from beef, but with a greater concentration of iron and fatty acids along with less fat.
Three Key Grocery Shopper Trends in 2024
Grocery shoppers are adapting their buying patterns in response to economic uncertainties and external influences in 2024.
Appetite for Reduction: GLP-1 Drugs Fuel Grocery Decrease
The market for GLP-1 drugs is expected to reach $100 billion by 2030. Manufacturers and brands who want a piece of the low-sugar pie, so to speak, will have to offer the same.
Cereal Manufacturers Desperate to Boost Sales
Americans are turning away from breakfast cereal, and that’s got cereal manufacturers seeking fresh innovation to bring consumers back to their bowls and the breakfast table.
Understanding Why Regenerative Agriculture is the Fastest-Growing Green Theme
“Brands that genuinely commit to regenerative agriculture can build strong connections with consumers who prioritize regeneration,” says Michael Ham of Wild Orchard Tea Company. “This can result in long-term brand loyalty and positive associations with environmental responsibility.”
Consumers Award Better-for-You in New Product Survey
Despite some titans of the pantry and cookie jar winning in their categories (Keebler’s Chips Deluxe Fudgy in the Cookie category; Dr. Pepper Strawberries & Cream in Soft Drink), better-for-you offerings not only abounded but won several snacking categories.
Why Legacy Beverage Brands are Revamping Their Image
Dunkin’ Donuts’ shift to simply Dunkin’ serves as the gold standard in the contemporary rebranding landscape.
The Evolving Grocery Consumer
Alex Trott, director of insights with 84.51°, helps break down current pain points and opportunities that grocery consumers are facing.