


Flavor forecasters say 2026 belongs to the color black—think sesame, currant, garlic, soybeans, and grass jelly. From nutty lattes to bold mixology, these dark-hued trends promise premium appeal and global inspiration for forward-looking food innovators.
Fiber is rapidly taking protein’s place as the star of functional food. With rising demand for gut health and metabolic support, as well as a massive nationwide fiber gap, CPG brands have a rare opportunity to lead the next wave of nutrition innovation.
After successive quarters of steepening same-store sales declines, Sweetgreen is offering a $10 deal that may turn its luck around. Critiques of the app’s user experience, and friction from tech-enabled back-end efficiencies may be the source of its turmoil.
In late 2025, premiumization has come to mean clarity, convenience, and storytelling. From blockchain packaging to sashimi-grade salmon, premium brands winning trust are those turning transparency and narratives into irresistible consumer experiences.