Even amid inflation, candy consumption is occurring at a record-setting pace. Confectionery shoppers are looking for deals, but they remain committed to their candy consumption. According to the National Confectioners Association’s recently released 2023 State …
New research suggests many consumers have an undeniable sweet tooth these days, and candy sales back that up. A report by the National Confectioners Association (NCA) revealed that non-chocolate candy is the second-largest selling confectionery …
The pandemic era strengthened food and beverage trends like health, wellness and nostalgic indulgence. While contradictory at first glance, these behaviors are finding alignment as consumers redefine what constitutes “healthy” behavior. Health and wellness are …
It appears many consumers have a sweet tooth ahead of Halloween 2021. The pre-Halloween candy buying period is drawing more consumers this year than ever before, according to Numerator’s Candy Tracker. Omnichannel seasonal candy sales …