Tag: National Confectioners Association

How Freeze-Dried Candy Moved From Cosmos to Confectionery

Once reserved for astronauts and the military, freeze-dried candy is now a growing trend in the confectionery market. By leveraging advanced freeze-drying technology, one company creates highly textured candies that have earned it a devoted following.

Debate Surrounding California’s Food Additive Ban Heats Up

Debate surrounding California’s impending food additive ban is heating up as state-level copycat proposals rise across the U.S. Last month, the National Confectioners Association spoke out against the ban, calling it “an emotionally-driven campaign that lacks scientific backing.”

Treat Yourself: 2023 is the Year of Record-setting Candy Consumption

Even amid inflation, candy consumption is occurring at a record-setting pace. Confectionery shoppers are looking for deals, but they remain committed to their candy consumption. According to the National Confectioners Association’s recently released 2023 State …

Report: Gen Z, Millennials Boosting Candy Sales

New research suggests many consumers have an undeniable sweet tooth these days, and candy sales back that up. A report by the National Confectioners Association (NCA) revealed that non-chocolate candy is the second-largest selling confectionery …

Can Indulgent Treats Improve Health and Wellness?

The pandemic era strengthened food and beverage trends like health, wellness and nostalgic indulgence. While contradictory at first glance, these behaviors are finding alignment as consumers redefine what constitutes “healthy” behavior. Health and wellness are …

Analysis: What’s Influencing Increased Candy Sales this Year

It appears many consumers have a sweet tooth ahead of Halloween 2021. The pre-Halloween candy buying period is drawing more consumers this year than ever before, according to Numerator’s Candy Tracker. Omnichannel seasonal candy sales …