Tag: Shopify

Gen Alpha Kids Are Already Influential Consumers

Gen Alpha kids – comprised of children with birth years starting in 2013 – have already developed powerful brand affinities, according to the latest survey from Morning Consult. By 2025, Gen Alpha will number more …

Shopify Finds Winning E-Commerce Strategy

Shopify Inc. is seen as one of the biggest winners in the retail shakeout following the coronavirus pandemic, reported The Wall Street Journal (Sept. 8). Millions of small businesses were forced to adapt to online sales …