Under the Influence: Protecting Business from Poor Influencers

It’s the influencers’ world and we’re just living in it. Here’s how to avoid the next Fyre Festival with your brand.

Why Lemon8 May Replace TikTok as Top Marketing App

As Congress considers a ban on the social media platform TikTok due to questions about the privacy of data, online safety concerns and connections with the Chinese Communist Party, many individuals and businesses alike are …

Study: Italian Cuisine Most Popular Worldwide, Edging Japanese

Restaurant customers appear to be as intrigued as ever by exploring foreign flavors – with a specific focus on Italian cuisine. A new study confirms as much; The Picky Eater website analyzed the world’s most …

2023 Labor Outlook: Layoffs, Automation on Horizon

Inflation threw a wrench into pandemic recovery, and with interest rates rising and the threat of a recession looming, the 2023 labor market could look very different than it does today. Major tech companies have …

Tea-Infused Cocktails Take TikTok by Storm

Tea-infused cocktails are the latest drink trend on TikTok, signaling that healthy, affordable beverages resonate with consumers.

Restaurateur Stephen Schrutt on What Makes Gen-Z Tick

Every generation brings change, but Generation Z has an important distinction: It’s the first generation to have grown up in the digital era and members have high standards for how to spend their time online. …

3 Keys for Successful Social Media Marketing

Food businesses are losing faith in Instagram following a change in its algorithm. The social media platform’s choice to prioritize videos over photos has created unforeseen costs for small businesses, leaving many owners frustrated, reported …

Advertisers Boycott Facebook in Protest Against Hate Speech

Food Institute Focus – Advertisers Boycott Facebook in Protest Against Hate Speech