Today’s consumers are seeking more nuanced, complex spice experiences – and brands are delivering them. For example, Arkay Beverages leverages capsaicin in its non-alcoholic spirits to replicate the kick of standard liquor, adding sensory thrills and functional perks to zero-proof cocktails in the process.
At the recent Summer Fancy Food Show (SFFS) in NYC, protein candy, international convenience, and beverage innovations were among key trends. Learn about the cutting-edge brands supporting the future of food.
After the Maman Salted Tahini Honeycomb Latte and Edith’s Tahini Frozen Cold Brew went viral on social media, Yelp searches for tahini coffee drinks soared. While the plant-based sesame seed paste has been a staple in Middle Eastern cuisine for centuries, lately tahini has been carving out a space for itself within the coffee category.
A recent report from NCS Solutions shows that nearly 50% of Americans are trying to reduce their alcohol consumption in 2025, with Gen Z leading the movement. Bill Shufelt, CEO of Athletic Brewing Company, highlighted the rapid growth of the non-alcoholic sector, driven by health-conscious trends, at the recent UBS Global Consumer and Retail Conference.
New to the scene, Kiid Coffee is a better-for-you children’s nutrition brand that packs vitamins into a coffee beverage. Its founders will appear on Shark Tank on March 7.
The global health and wellness food market was $940 billion in 2022 and is projected to grow at a 5% CAGR, hitting $1.47 trillion in 2027.
The boundless, expansive (and often expensive) world of beverages, both bottled and not, shows no signs of slowing down. It used to be easy to go to a grocery store, a C-store, or a retailer …
The non-alcoholic, ready-to-drink beverage category appears poised for significant growth. Consider: in 2023 the revenue in the non-alcoholic drinks market amounts to $53.1 billion dollars. Beliv, a fast-growing, better-for-you beverage brand, is eager to seize …
While functional fungi are now a well-established ingredient in coffees, powders, and shots, their use in the ready-to-drink (RTD) energy category is just starting to gain momentum.
There’s a reason Zane Adams’ brand dove all-in on nutrient-dense drinks: functional beverages are gathering steam in 2023.
Better-for-you beverages are booming, but major foodservice players have been slow to diversify their fountain offerings. Can consumer demand for healthier alternatives turn the tides?
These days, an increasing share of consumers are looking for drinks that not only taste good, but also serve a beneficial function. These functional beverages contain ingredients that, theoretically, can help build and maintain health, …
The latest Food Institute news podcast examines the recent growth in functional, better-for-you beverages.
CHICAGO – At Coffee Fest Chicago recently, business owners and various industry reps gathered to take note of new products, as well as learn how to increase sales. As much as anything, the event suggested …
In 2022, consumers have a growing thirst for functional beverages. The global functional beverage market size was estimated at nearly $120 billion (USD) in 2021 and, according to researchandmarket.com, is projected to grow at a …
Editor’s note: This article is a free, one-time preview of The Food Institute’s new Premium articles, which will be available to members. To join FI, click here. Dr. Kellyann Petrucci, a New York Times best-selling …
The carbonated beverage category continues to evolve as low – or no-sugar attributes resonate with consumers and manufacturers pivot their traditional soft drink presentation accordingly. “The narrative is changing from ‘diet’ beverages to ‘no sugar,’” …
Fungi fever is sweeping the food industry, and the increased supply of mushrooms in packaged food and drinks is only the first wave of the phenomenon. Both Whole Foods Market and Kroger named mushrooms as …
Whole Foods Market’s Trends Council unveiled its seventh annual top 10 anticipated food trends for 2022. “Last year, we saw tremendous pandemic-related shifts in grocery buying habits as the world adjusted to spending more time …
Sports and energy drinks have seen significant sales growth over the past year. Sales of sports drinks were up 14.3% on a dollar basis to almost $5 billion in the 52 weeks ended Aug. 8, …
Global research firm Mintel predicts strong growth in the functional beverage market as consumers seek out products that enhance their mental and emotional well-being, reported Supermarket News (July 9). WHAT IS DRIVING DEMAND? The Food Institute …
With the launch of several new health-focused products, PepsiCo appears to be pivoting from just soda and capitalizing on the burgeoning functional beverage trend. The company has developed an innovation process that allows it to …
Nestle has agreed to sell its regional spring water brands, purified water business and beverage delivery service in North America to One Rock Capital Partners, in partnership with Metropoulos & Co., for $4.3 billion. The sale includes …
PepsiCo. Inc.’s PR tease for the Driftwell sleep aid beverage represents the company’s latest new brand creation since Bubly. Launching new trademarks has a very checkered history at public firms. Most of these launches quietly …
Olipop co-founder, CEO, and formulator Ben Goodwin joined the Food Institute Podcast to discuss the product he’s made, the shift from probiotic to microbiome-focused beverages among consumers, and the health implications from drinking functional beverages. …
