The recent rise of Ozempic and other weight-loss drugs started with blowout results that drove shares of their manufacturers higher, then wound up cascading across seemingly disparate sectors. In 2023, Novo Nordisk, the manufacturer of …
“We focus on listening to our customers as well as being the best version of ourselves. Being intentional every day with how you approach your customers is key.”
2023 was a big year for artificial intelligence in the food industry, and generative AI is slated to dominate the 2024 food and beverage marketing scene. “The emergence of generative AI offers a new reality …
And that’s OK. In many ways, being authentic isn’t about the best product or service or value or lifestyle; it’s about being human, which is being vulnerable. Vulnerability is the heartbeat of authenticity, the subtle brand drumbeat that brand advocates and consumers can hear. Without a heartbeat – without being occasionally vulnerable – it will be hard to resonate and grow the brand in a way that feels organic, fresh, and authentic.
The boundless, expansive (and often expensive) world of beverages, both bottled and not, shows no signs of slowing down. It used to be easy to go to a grocery store, a C-store, or a retailer …
“Remember that running a food and beverage business can sometimes be akin to ‘buying yourself a job;’ it may not always guarantee immediate or substantial returns on investment.”
According to a Statista report, the global revenue of energy and sports drinks reached approximately $159 billion in 2021 and is estimated to increase to $233 billion by 2027. While the U.S. largely dominates the …
Over the next two decades there will be a major transfer of wealth—collectively, around $84 trillion—from baby boomers to younger generations including their Gen X children.
Like session beers, Guiver said many ciders feature a higher ABV than what many people are used to (or remember!). “We’re seeing more ciders with ABVs of 7% or more as customer trends change,” she added, “and cider is walking this line of tradition as well as approachability and innovation.”
Across the U.S., consumers continue to seek out energy-boosting beverages. This persistent demand, coupled with a broader exploration of ingredients, is transforming the energy drink landscape.
For most American coffee drinkers—cue the old Folgers jingle—the best part of waking up really is the coffee in their cup. According to new research conducted by OnePoll on behalf of BUNN, four in five …
When was the last time you heard “controversy” and “Coca-Cola” in the same sentence? Not in recent months. The venerable company has made a concerted effort to avoid culture wars and political stances while also …
Kombucha tea continues to rise in popularity among mainstream consumers. With age-old ties to immunity and gut health, the fermented drink has also become a target for medical research. The global kombucha market is expected …
The non-alcoholic, ready-to-drink beverage category appears poised for significant growth. Consider: in 2023 the revenue in the non-alcoholic drinks market amounts to $53.1 billion dollars. Beliv, a fast-growing, better-for-you beverage brand, is eager to seize …
As the days get shorter and the sound of each crisp breeze rustling through the trees seems to whisper, “pumpkin spice,” it’s time to shine a light on the other fall flavors that consumers crave. …
According to media reports, the “party” may be over in champagne. After two years of record sales, France’s Comite Champagne announced in late July that 2023 champagne sales will be down to about 314 million …
Starbucks appears poised to overtake Subway as America’s most prolific QSR. Smalltown locations could be key in helping the coffee chain reach its goals.
As the Hispanic Heritage Month approaches this September, the spotlight shines on the vibrant and ever-growing influence of Latin American cuisine on mainstream culinary trends in the U.S. The Food Institute’s upcoming Latam Food Week …
Summer travel in 2023 is more localized as attendance at recreational venues is up significantly across the country, from stadiums and amusement parks to local fairs and movie theaters. The elevated foot traffic is also boosting food sales and driving innovation in the space.
Brazilian coffee research organization Instituto Agronomico de Campinas (IAC) has entered a decisive stage in its two-decade project to develop naturally decaffeinated coffee varieties by crossing different plants that have very low caffeine content.
For the first time, Mexican beer Modelo Especial recently became the top-selling beer in North America, surpassing Bud Light, which had been the number one beer for two decades. Modelo’s ascent in North America begs …
“Companies must stand out,” said Food Institute CEO Brian Choi. “To win in the marketplace, products have to have a differentiated selling point – just being ‘good’ is not good enough in this environment.”
The “rapid rehydration” segment has become a crowded category. With its recent unveiling of BodyArmor Flash I.V., Body Armor joined brands like PepsiCo’s Gatorlyte, Abbott’s Pedialyte, and Electrolit in a category that’s gaining momentum. Powdered …
While functional fungi are now a well-established ingredient in coffees, powders, and shots, their use in the ready-to-drink (RTD) energy category is just starting to gain momentum.
As families gear up for movie night across the country and CPG companies figure out how to get their snacks off the shelves and into the hands of consumers before the previews even start, what constitutes a typical movie night snack, for many, is going the way of the dinosaurs.
It appears many Americans are rather intrigued by the “sober curious” movement. A new study reveals that 51% of Americans wish they had access to a sober bar as an alternative to traditional watering holes …
Consumers are embracing ready-to-drink (RTD) cocktails and drinking at home at a significant rate, according to a new Circana report on alcohol. “The pandemic has been a huge influence on the beverage industry. People got …
TAMPA, Florida – A record number of chain restaurant operators, on-premise providers, foodservice manufacturers and others attended the COEX event on March 5-7. Among the food industry event’s highlights: Jack Li and Megan Lynberg of …
Recent financially driven decisions by major wine producer E&J Gallo underscore key changes impacting its industry. In the changing U.S. wine industry, it appears “less” may be “more.”
Americans may have to start rethinking breakfast as eggs flirt with $5 a dozen and with orange juice prices set to jump because of a poor Florida citrus crop and low cold storage stocks. “Even …
As climate concerns continue to shake up the food industry, Richard’s Rainwater is bottling fresh rain with a focus on localized access and sustainability.
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