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Is the Future of Retail Bionic?

As more work is being published (and more health-focused products manufactured) to improve health and happiness, we may be entering an era in which the average human life can not only be improved, but extended. Are store managers ready for what that means?

For Gen Z, Variety Packs Rule Retail

Some of the takeaways from the Circana report indicate that inflation has generally gone pretty easy on the beverage category, prompting marketing teams to “promote their relative price stability and find ways to demonstrate value, recognizing that ‘value’ doesn’t always mean lower price,” and that premium categories continue to outperform more value-based brand propositions. 

The Recipe for Success for Kodiak Cakes

Through its unique product offerings and strategic influencer partnerships, Kodiak Cakes has differentiated itself and created a strong brand persona that resonates deeply with modern consumers. 

Will Amazon’s Dash Carts Work?

The future of checkout technology, consumer perception and adoption, and operator success is a tricky set of balls to keep in the air all at once.

Top 3 Spring/Summer Trends in Retail

In a few short years, retail will be a totally immersive and data-driven experience highlighted by personalized AI recommendations for health and home, smart carts to increase efficiency (and solve the traveling salesman’s dilemma in-store), and much more.

The Endless Promise of Pizza

Served as an LTO, in a restaurant, or at a ball game, fired in a brick oven at 800 degrees or reheated Sunday morning in a battered collegiate microwave after a late night, pizza is a tough business that can yield great rewards, revenue, and satisfaction.

Fueling the Future: Functional Foods Gain Momentum

There’s a growing feeling among many consumers that what we put into our bodies can perhaps solve myriad health issues. That presents a major opportunity for CPG brands regarding functional food products. 

The Future of Retail, Part 3: The Immersive Retail Environment

“Customers will step into a retail environment where every interaction is personalized, guided by AI algorithms that efficiently navigate shoppers through aisles and offer tailored product suggestions in real time,” fostering brand loyalty and elevating the consumer experience to “unprecedented satisfaction levels.”

The Future of Retail, Part 2- Tomorrow’s Tech

To further understand how inventory and supply chain will change, Jarvis said the end of data silos must be achieved “to create a holistic understanding of each shopper, their interactions, and the stream of information being shared with them.

Big Opportunity Remains in Beef Jerky Category

“Jerky brands come and go because the barriers of entry to the industry are small,” Cawley said. “A good recipe, some packaging, and a solid manufacturing partner, and you can start selling legally and usually get traction locally.” Once early consumer adopters are exhausted, however, it often becomes difficult for fledgling jerky brands to earn retail shelf space, keep it, and create a compelling value proposition that resonates with shoppers nationwide.

The Future of Retail – The 10,000-ft. View

“By 2030, visiting a Target, Walmart, or Costco won’t just be about shopping,” said Diana Zheng, head of marketing at Stallion Express, a leading e-commerce shipping company from Canada, “It will be an experience. An immersive experience. A personalized experience, even a social experience.”

Candy Crush: Confectionery Producing Record Sales  

“Consumers seek out chocolate and candy to help enhance holiday seasons, family celebrations, and those important ‘treat yourself’ moments,” said John Downs, president and CEO of the National Confectioners Association, in a statement.

What’s on the Horizon for CPG Companies in 2024?

In 2023, we also saw a growing trend among consumers to adapt their buying habits to save money by trading down and prioritizing cost savings over quality, with 66% of consumers seeking out less expensive goods in 2023.

CPGs Need Fresh Strategies Beyond Price Increases in 2024

“Tomorrow’s winners will vary how they generate demand across their portfolios, with mass activation for their biggest brands and more targeted treatment for niche and insurgent brands,” Kyle Weza, global co-lead and brand accelerator for Bain & Company, said in the report.

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Feel This Moment – Walmart Teams Up with Pitbull, Again

The Pitbull-launched intra-store restaurant is part of a larger, $9 billion plan to make “upscale changes” to stores and bring in more recognizable and coveted brands and influencers. For Walmart, pairing with the king of collaborations is a natural choice.

Cereal Manufacturers Desperate to Boost Sales

Americans are turning away from breakfast cereal, and that’s got cereal manufacturers seeking fresh innovation to bring consumers back to their bowls and the breakfast table.

Report Reveals Scarcity of Retail Innovation

From number-crunching untold volumes of data to helping streamline inventory, supply chain, and predictive market trends, there is no digital limit to what AI can help operators achieve.

‘Rufus, Fetch My Next Outfit’: Amazon Unveils AI Shopping Assistant

Critics and analysts alike are keen to understand who stands to benefit most from this technology – whether it will primarily serve Amazon’s interests by increasing sales and customer retention, or genuinely improve the consumer experience by offering more personalized and convenient shopping solutions.

Consumers Award Better-for-You in New Product Survey

Despite some titans of the pantry and cookie jar winning in their categories (Keebler’s Chips Deluxe Fudgy in the Cookie category; Dr. Pepper Strawberries & Cream in Soft Drink), better-for-you offerings not only abounded but won several snacking categories.

Taking Stock of Wellness: Target Launches Wellness Initiative

The least expensive products will start at just $1.99 and range from apparel to supplements, vitamins to technology, and more. Many of the offerings will be exclusive to Target and complement its dedicated online wellness destination that features ideas, meal inspiration, and more.