Tag: Personalization

Key Takeaways from The NGA Show 2024: Improving Shopper Experience

Shopper experience in the physical store is often what truly differentiates the independent grocer from brick-and-mortar chain stores and online e-commerce competitors like Amazon.  The right mix of products, priced right, offered in the right place, and services delivered by welcoming staff in a pleasant environment are essential to building sales and customer loyalty.

How Data Builds Brand Loyalty

The inflationary environment means grocers need to fight hard to retain their customers, and data is one of the most important marketing tools at their fingertips.

Survey: Rising Food Prices Have Consumers Changing Allegiances

Escalating food and grocery prices have many U.S. shoppers rethinking their loyalty to retailers and brands, according to a new survey by Inmar Intelligence. Although vaccines and looser business restrictions are making consumers eager to get …