Tag: Personalization

How Data Builds Brand Loyalty

The inflationary environment means grocers need to fight hard to retain their customers, and data is one of the most important marketing tools at their fingertips.

Survey: Rising Food Prices Have Consumers Changing Allegiances

Escalating food and grocery prices have many U.S. shoppers rethinking their loyalty to retailers and brands, according to a new survey by Inmar Intelligence. Although vaccines and looser business restrictions are making consumers eager to get …