Tag: Dr. James F. Richardson

Danone and Harmless Harvest – Reading Between the Lines

Danone’s recent majority stake in Harmless Harvest is a curious market event.  Not because they took a majority. Because coconut water is not growing anymore in the U.S. based on sources I’ve reviewed. The pandemic …

How Will the KIND Acquisition Change M&A?

How will the KIND acquisition change the food mergers and acquisitions market in the years to come? Join Food Institute Podcast Host Chris Campbell as he speaks with Dr. James F. Richardson, founder of Premium …

Key Lessons from the KIND Acquisition by Mars

Mars’ acquisition of the KIND brand is more than the latest or the largest strategic acquisition by a large food company. In this acquisition, the real “news” is the lessons its 16-year development contains for …

Ramping Your Brand with Dr. James F. Richardson

Dr. James F. Richardson joined the Food Institute Podcast, hosted by managing partner and CEO Brian Choi to discuss his new book, Ramping Your Brand. The two discuss lapses in market research for emerging brands, …