Tag: Coconut Water

Can Plant-Based Beverages Outpace Dairy?

This article is sponsored and written by Future Market Insights. Plant-based beverages, in many respects, are taking the food industry by storm. The products are praised by many for their healthy nutritional profile. And, as …

Danone and Harmless Harvest – Reading Between the Lines

Danone’s recent majority stake in Harmless Harvest is a curious market event.  Not because they took a majority. Because coconut water is not growing anymore in the U.S. based on sources I’ve reviewed. The pandemic …

Report: Coconut Water Market on Verge of Uptick

Touted as “nature’s sports drink”, coconut water rose to popularity about 10 years ago and has now become a staple in grocery stores and households. Vita Coco, widely viewed as the leading coconut water brand, …

Coca-Cola Reimagines Beverage Lines

Coca-Cola is discontinuing its Zico coconut water brands, reported The Wall Street Journal (Oct. 4). The decision to halt production of the drink by the end of the year “comes at a time when [the …