Tag: alt dairy

For Oatly, Execution Has Been the Biggest Problem

Once valued at over $15 billion, Oatly’s market capitalization has plummeted by 98% due to poor execution in expanding production and mounting financial losses. Its sluggish growth in plant-based products makes Oatly’s future murky, according to FI’s resident stock expert.

Violife’s Plant-Based Marketing and Influencer Playbook

Dairy-free cheese maker Violife debuted a line of lentil-based coffee creamers, Violife Supreme Coffee Creamers. To spread the word, the brand launched Creamy Confessions, a nationwide ad campaign featuring a series of reality TV stars, social media influencers, and online content creators.

Shelling Out Growth: Pea Protein Gains Momentum

Pea protein is gaining traction as a sustainable, allergen-free alternative. Due to its improved taste and texture, the ingredient has been showing up in everything from dairy-free yogurt to functional drinks.

2025 Trends and Opportunities for Plant-Based Brands

Despite recent challenges, the plant-based sector is primed for growth in some respects, with opportunities to innovate through functional ingredients, whole-food formulations, and clean-label transparency.

More Cheese, Please: 2024 Cheese Insights

People eat cheese for all sorts of reasons; this year, however, taste and health were the primary ones as 33% of consumers around the world considered it a necessary staple in their diets.

Private Label Driving Alt-Dairy Innovation

The alt-dairy category experienced significant economic pressure in 2023, but private label performance was strong. Here are a few featured products from the November Private Label Manufacturers Association (PLMA) show.

Report: 40% of Consumers Buying Plant-Based Foods

Nearly half of consumers are buying plant-based products in 2022. A new report from Acosta found that 40 percent of consumers surveyed in March purchased plant-based protein and/or dairy alternatives within the last six months, …

Analysts Expect Plant-Based Food Trend to Continue

As plant-based food continues to make inroads, industry observers expect the category to become a larger part of our diet in the years to come. That was a key theme during The Food Institute’s recent …