Don’t Call It ‘New Sprite’ – Coca-Cola Debuts Sprite Chill

In the wild world of beverages, any edge on the competition may be enough to resurrect an LTO from the past or push it into full-time production.

Frozen Plant-Based Meals Gaining Loyalty

Shoppers seeking convenience are in the market for readymade plant-based meals — and the frozen food aisle is a prime target for innovation.

How Much Does Sustainability Influence Consumer Shopping Habits?

Consumers in the U.S. and Canada say that they are willing to pay more for products that practice eco-friendly sustainability and ethics in their development, packaging, and sale of products, particularly around animal cruelty and ocean pollution.

The Summer of Swicy

Asian cuisines like Thai, Korean, and Chinese have long used swicy foods as an enticing way to attract new and long-time patrons, and many mainstream and fusion restaurants are combining classic American fare with these staple flavors from across the world.

Alcohol-Related Liver Disease Increasing Sharply Among Women

“Was it the six-pack of wine called ‘Mommy’s Little Helper?’ Or ‘Mommy’s Time Out’ wine? Was it the funny phrase, ‘The most expensive part of having kids is all the wine you have to drink?’ The clothes and other goodies branded with, ‘Who is moderation?’ or ‘This is how you adult?’ Our society thinks it’s funny when women drink heavily,” Pengov said.

Could Daiya’s Latest Alt-Cheese Innovation Be a Game-Changer?

Daiya’s newest alt-cheese recipe utilizes proprietary fermentation technology to mimic the texture and meltability of traditional dairy cheese. Could it be a game-changer for the plant-based cheese category?

Consumer Shift: Private-Label Snacks See Unprecedented Popularity

For the first time in the report’s history, the top six brands – all of them – are store brands, from retailers like Walmart, Amazon, and Target.

Peeling Apart the Complex History (and Future) of the Banana

A regular feature in shopping carts from coast to coast, the humble banana has long been a reliable source of nutrition, convenience, and affordability. Yet beneath its cheerful exterior lies a complex tale of botanical intrigue, economic uncertainty, and environmental peril.

For Gen Z, Variety Packs Rule Retail

Some of the takeaways from the Circana report indicate that inflation has generally gone pretty easy on the beverage category, prompting marketing teams to “promote their relative price stability and find ways to demonstrate value, recognizing that ‘value’ doesn’t always mean lower price,” and that premium categories continue to outperform more value-based brand propositions. 

Plant-Based Milk Brands Take Aim at Coffee Category

Plant-based milks largely stole the spotlight at the recent Specialty Coffee Expo in Chicago. Along with the familiar oat and almond milks, exhibitors offered plant-based milks made with bananas, chickpeas, coconut, macadamias, and pistachios.

On-the-Go Gourmet: Rapid Pace of Life Fuels Demand for Convenient Foods

Today’s consumers seek snacks that not only satisfy but also nourish, blending convenience with balanced nutrition and illustrated by the emergence of breakfast bars and protein snack boxes.

The Recipe for Success for Kodiak Cakes

Through its unique product offerings and strategic influencer partnerships, Kodiak Cakes has differentiated itself and created a strong brand persona that resonates deeply with modern consumers. 

Gen Z Teens Reducing Spend, Supporting Smaller Brands

Among CPG energy drink brands, Celsius over-indexes with teens, with 17% citing it as their favorite energy drink brand (vs. ~12% market share) while Monster and Red Bull under-index. Among snack brands, Campbell’s Goldfish are still most preferred. Teens report highest intentions to eat more or the same amount of Mondelez’s Clif Bar and Hershey’s products.

Rise & Grind: Decaf Coffee Gathers Major Momentum

While the rest of us were getting our morning jolt from a decent cuppa, decaf drinkers quietly (and deliciously) infiltrated the greater consumer market. Skyquest Technology recently predicted that the decaf coffee market will continue to grow to a $28.86 billion industry by the end of the decade.

Mac and Cheese Gets a Plant-Based Makeover

CPG producers are veganizing macaroni and cheese by removing dairy ingredients, adding gluten-free pasta and, in some cases, boosting the nutritional value of the popular comfort food.

An Evolution Explained: Mondelēz Report Reveals Changing Consumption Habits

Other noteworthy shifts include the emergence of Gen Z and Gen Alpha as influential consumer groups. These young consumers are influencing market trends such as the push for labeling transparency and ethical production.

Premium, Ethical, and On-Demand: The New Age of Snacking Unwrapped

For starters, the global demographic landscape is undergoing a noteworthy transformation, with “second lifers” – those embarking on new chapters post-retirement – emerging as a powerful group of consumers. By 2050, the over-60 demographic is expected to double. This shift is pushing the market towards balanced nutrition.

$85 Million to the Clearance Bin – Is Magic Spoon Done?

Magic Spoon cereal is twice as expensive as most other name brands. Many regard its flavor as questionable and its better-for-you status isn’t as rock solid as consumers would like to believe.

Major Companies Make Ambitious Push for Plastic Recycling

Advanced plastic recycling remains a dream for many F&B companies, but Nestle, for one, plans to implement major changes along those lines by 2030.

Chicken Nugget Sales are Soaring. Can Plant-Based Varieties Take Flight? 

Demand for frozen chicken nuggets is strong, giving alternative varieties a significant runway for lift off — but sales remain grounded. 

Wave of Success: Plant-Based Brand Konscious Foods Enjoying Rapid Ascent

Plant-based brand Konscious Foods has enjoyed a meteoric rise. Focusing on achieving price and taste parity with traditional meat has been key, the brand’s founder explained.

Unlocking Gen Z Loyalty: Why Experiential Branding is the Future

According to brand strategy experts, Gen Z consumers currently seek experiences and cultural relevance from CPG companies.

Debate Surrounding California’s Food Additive Ban Heats Up

Debate surrounding California’s impending food additive ban is heating up as state-level copycat proposals rise across the U.S. Last month, the National Confectioners Association spoke out against the ban, calling it “an emotionally-driven campaign that lacks scientific backing.”

Clean Label Takes Center Stage as Ultra-Processed Stigma Grows

Clean-label initiatives continue to rise within the plant-based category and beyond as concerns surrounding ultra-processed foods intensify and more consumers prioritize what’s NOT in their products.

The Endless Promise of Pizza

Served as an LTO, in a restaurant, or at a ball game, fired in a brick oven at 800 degrees or reheated Sunday morning in a battered collegiate microwave after a late night, pizza is a tough business that can yield great rewards, revenue, and satisfaction.

Fresh OJ Deep Dive: Brand Leaders Feeling the Squeeze

Fresh orange juice producers continue to walk a fine line between supply and demand while consumer beverage preferences fluctuate widely.

Fueling the Future: Functional Foods Gain Momentum

There’s a growing feeling among many consumers that what we put into our bodies can perhaps solve myriad health issues. That presents a major opportunity for CPG brands regarding functional food products. 

Easter Sticker Shock: Cocoa Prices Still Skyrocketing

How much money is the Easter candy market worth? Hold onto your Easter baskets – in the United States alone, 2024 Easter candy sales are expected to exceed $3.3 billion (Statista)

Digesting Expo West: 5 Noteworthy Observations

Expo West 2024 grew by more than 100%, year over year, in terms of social discussion. Innovative products in categories like regenerative organic, the Mediterranean Diet and more had attendees talking.

Expo West Speakers Plot Plant-Based’s Path Forward

Last Friday at Expo West, industry leaders unpacked the plant-based category’s path forward. “Progress is not linear,” one CEO reminded the crowd, adding that getting consumers to try plant-based items “has to be a stepwise process.”

Big Opportunity Remains in Beef Jerky Category

“Jerky brands come and go because the barriers of entry to the industry are small,” Cawley said. “A good recipe, some packaging, and a solid manufacturing partner, and you can start selling legally and usually get traction locally.” Once early consumer adopters are exhausted, however, it often becomes difficult for fledgling jerky brands to earn retail shelf space, keep it, and create a compelling value proposition that resonates with shoppers nationwide.

3 Key Takeaways from Expo West 2024

With consumers as focused as ever on improving their health and wellness, clean diets including foods like whole fruits, vegetables, and lean proteins have gained momentum. The show floor at Expo West illustrated that movement.

The Future of Retail – The 10,000-ft. View

“By 2030, visiting a Target, Walmart, or Costco won’t just be about shopping,” said Diana Zheng, head of marketing at Stallion Express, a leading e-commerce shipping company from Canada, “It will be an experience. An immersive experience. A personalized experience, even a social experience.”

Candy Crush: Confectionery Producing Record Sales  

“Consumers seek out chocolate and candy to help enhance holiday seasons, family celebrations, and those important ‘treat yourself’ moments,” said John Downs, president and CEO of the National Confectioners Association, in a statement.

Can Oscar Mayer Revitalize the Plant-Based Sausage Market?

Last week, The Kraft Heinz Company unveiled plant-based hot dogs and sausages under the Oscar Mayer brand. Could this launch be a bellwether for the struggling alt-meat sector?

Column: Loyalty Apps Becoming a Boon for Fast-Food Restaurants 

One great benefit of loyalty programs is that they help businesses, like restaurant chains, build a relationship with a customer. To inspire consumers to join your program you can use price or other incentives.