Discover the Power of Purple: The MaquiBerry from Chile

This webinar was sponsored by ProChile, Chilealimentos, and the MaquiBerry from Chile Committee

Superfruits are often touted as having remarkable health benefits. Many consumers already know of about superfruits such as blueberries, blackberries, raspberries, acai berries, and goji berries. However, not many are aware of a superior berry that grows in the Chilean Patagonia known as the Maquiberry.

Maquiberries are packed with properties beneficial to health & wellness. Its high concentration of antioxidants and its anti-inflammatory properties make this superfruit more powerful than its other berry cousins.

In partnership with ProChile, join The Food Institute as we invite Chilealimentos, along with two Chilean innovative brands, Vilkun and NativforLife, to share about the following:

• The Maquiberry’s origin, history and key characteristics
• Health Benefits
• Product use cases and consumption patterns
• Sustainability features

Who Should Watch?
• Food Retailers
• Food Distributors
• Brokers/Sales Agents
• Importers
• Food & Beverage Manufacturers

Will the Maquiberry become South America’s next superfruit? Watch this webinar to find out. Don’t miss out on a great opportunity to learn about the Power of Purple!

To learn more about the Chilean MaquiBerry, read this special newsletter: https://conta.cc/3EB3elz

Sponsored By:


The Export Promotion Bureau (ProChile), is an agency under the Foreign Ministry’s Directorate General for International Economic Relations, works to advance and consolidate Chilean trade policy.

ProChile assists small and medium-size enterprises in their trade expansion efforts by leveraging the opportunities afforded by recent trade agreements, fostering public-private partnerships, and helping position Chile in the international marketplace.

ProChile’s network of in-country and foreign-based trade offices offer Chilean exporters a broad range of specific services, notably general orientation, trade development, and information technology. To learn more, visit https://www.prochile.gob.cl/.


Chilealimentos is the Chilean Food Industry Association, a private organization that brings together and represents processed food companies and companies of machinery, equipment and services related to food processing. The purpose of the Association is to promote the development and protection of the activities that are common to its members and the defense of their interests, in Chile or abroad, before the authorities and public or private entities. To learn more, visit https://chilealimentos.com/.

Maquiberry From Chile:

This is an initiative of the Chilean industry of Maquiberry led by the Maqui Committee of Chilealimentos. Its purpose is the international promotion of this endemic fruit of Chile. This is all aligned with a vision of nutrition that is sustainable, healthy and socially responsible. ​

Our fundamental pillar is to consolidate Maquiberry as a reference superfruit, 100% natural, endemic of Chile, well supported by different scientific studies of highly prestigious research centers throughout the world. To learn more, visit https://www.maquiberryfromchile.com/.