Tag: social media marketing
Legacy CPGs are losing consumer relevance to agile upstarts – but AI, innovation, and a shift to “disruptive optimism” offer hope. EY’s latest report calls on brands to earn loyalty daily or drift into obscurity.
“I had no plan beyond I am going to sell candy online…and then we had our first launch, and we sold 20,000 bags in an hour, then the next 20,000 in thirty minutes. But ...
Brinker International’s unexpected turnaround has propelled Chili’s to stunning same-store sales growth of nearly 26% in fiscal 2025, defying industry trends and revitalizing a brand that seemed stagnant for decades. Chili’s transformation is rewriting the playbook for restaurant chains.
The umami flavor has had its moment. The spicy flavor has had its moment. Now, it's the sour flavor's turn. According to co-founder James Hicks, that was part of the motivation for the creation of ...