At Groceryshop 2025, leaders tackled topics such as value-driven shoppers, evolving retail media, and AI’s seismic impact on grocery. From TikTok disruption to digital twins, the future of food retail is already knocking.
The Cannes Lions 2025 event crowned campaigns that blurred the lines between storytelling and shopping, proving that creativity at the point of sale is now imperative. From sonic branding to shoppable receipts, food marketing has gone full-experiential.
Inflation means price-conscious shoppers are trading brand loyalty for promotion hunting habits, but smart grocers can still instill loyalty in their existing shoppers. In fact, grocers can even use this time as an opportunity to …
Loyalty programs are becoming more important than ever as rising inflation causes shoppers to seek the best deals possible, but too many offer the same, uninspired benefits — leading to 50% of consumers believing that …