Wild Results: Buffalo Wild Wings Promotion Pays Huge Dividends
The promotion, which started in mid-May, saw visits on Monday, May 27 increase nearly 56% compared to the average number of Monday visitors from the four months prior.
Tag: Promotions
Can In-Store Marketing Boost Plant-Based Sales?
As the plant-based industry grapples with plateauing sales at retail, company leaders from alt-meat to tofu are turning a critical eye toward in-store marketing to boost household penetration.
The Grimace Effect – How Marketing & Memes Drive Sales
Audacious, sublime, organic – these are the hallmarks of profit for brands wise enough to be confident in their values and lucky enough to thread the needle between quality-controlled seriousness and edge-of-the-internet frivolity.
An Inside Look at UPSIDE Foods’ New Cultivated Meat Center
UPSIDE Foods (formerly Memphis Meats) is opening what it says is the most advanced cultivated meat production facility in the world. The Engineering, Production, and Innovation Center (EPIC) features a 53,000-square foot campus in Emeryville, California, …
Report: Holiday Shoppers Starting Early, Spending More this Season
Holiday spending is shaping up quite differently this year, following months of COVID-19 vaccines and gradual restaurant recovery. Not only are people shopping earlier this season — with stats from NPD Group showing that 51% …
Will Consumers Be Attracted to Buy Restaurant Gift Cards this Holiday Season?
Weak gift card sales could be an obstacle to full recovery for restaurant chains, reported The Wall Street Journal (Dec. 1). As COVID-19 cases rise, more restrictions are being placed on restaurants and less people …