The plant-based food industry may have found a way through its stagnation. A recent report found consumers increased their plant-based purchases throughout 2024, a signal of a healthy year ahead. Nutpods CMO Patrick Coyle recommended brands in the sector strike the right balance between “value” and “values.”
Beyond Meat has announced its latest innovation, Beyond IV, the fourth generation of the company’s core beef platform. The new recipes are the result of a multi-year research effort to improve the taste and nutritional quality of Beyond Burger and Beyond Beef.
Sweet baked goods are a hotspot for indulgence-happy consumers, making convenient, sharable treats like cookies a prime target for plant-based innovation.
What key topics will drive plant-based evolution in the year ahead? The Food Institute spoke with several industry analysts and thought leaders to outline major trends to watch in 2024 — and beyond.
