McDonald’s Execs Promise to be Price Sensitive in Q2, as ‘All Income Cohorts Are Seeking Value’
McDonald’s Execs Promise to be Price Sensitive in Q2, as ‘All Income Cohorts Are Seeking Value’
Tag: mcdonalds
Best Ways to Innovate in Fast Food
Gen Z Teens Reducing Spend, Supporting Smaller Brands
Among CPG energy drink brands, Celsius over-indexes with teens, with 17% citing it as their favorite energy drink brand (vs. ~12% market share) while Monster and Red Bull under-index. Among snack brands, Campbell’s Goldfish are still most preferred. Teens report highest intentions to eat more or the same amount of Mondelez’s Clif Bar and Hershey’s products.
FI Fast Break audio news: April 10, 2024
The latest Food Institute news podcast touches on the demise of the open-all-night restaurant in the United States.
Fast-Flation: Fast Food Restaurant Prices Surge, Even as Inflation Wanes
Major fast-food restaurants have raised prices by 60% on average between 2014 and 2024. McDonald’s is the worst offender with average menu prices increasing more than three times the national rate of inflation over the past decade.
CosMc’s: Unraveling the Hype for the “Skip the Buzz” Generation
The arrival of McDonald’s new CosMc’s concept sent a wave of excitement rippling through the fast-food world.
Limited-Time Offers Providing Major Appeal
Limited-time offers (LTOs) continue to drum up significant business for restaurants, particularly among fast-food chains, in 2024.
IPOs and Inflection Points: Panera and Starbucks Brace for Change
They say when one door closes, another opens. That may very well be true, but for restaurant brands and their clientele, the wrong door can sometimes lead down a disastrous path – just look at …
Poultry Power Meets Global Flavor
Chicken listings on restaurant menus have grown 6.4% in the past five years, outpacing the 4.7% of burgers and other beef-based items.
Burgernomics: Fast Food Inflation and an $18 Big Mac Combo
The recent uproar over a McDonald’s in Darien, Connecticut, that charged a whopping $17.59 for a Big Mac combo meal is more than just local news; it’s a snapshot of the changing economic landscape.
Can Ghost Kitchens Be Resurrected?
Has the would-be darling of the pandemic-era – ghost kitchens – been resurrected by a partnership between Denny’s and Franklin Junction?
Report: Restaurant LTOs Forge Long-Term Brand Connections
Limited-time offers (LTOs) significantly impact consumer behavior within the foodservice industry. In fact, 91% percent of consumers are more inclined to visit establishments that provide new items, according to a recent report from Circana.
Preparing for Launch: CosMc’s and the Next Wave of Beverage Chains
In terms of the beverage industry overall, this is a very smart play for McDonald’s and other brands will follow.
The 2024 Foodservice Forecast
Lizzy Freier, Director, Menu Research & Insights at Technomic discusses restaurant traffic, international cuisines, LTOs and more.
‘Gen Z’s Most Magnetic Brands’ Report Praises McDonald’s, Starbucks
McDonald’s has nearly as much brand magnetism with Gen Z as Dwayne “The Rock” Johnson or Ariana Grande. And in 2023, the purple-hued force of attraction that connected the burger giant with young consumers was …
Teens’ Top 5 Restaurant Chains
Teens are trendsetters. They are typically early to the next big thing and most of their spending is discretionary, making them a lucrative demographic to study.
FI Fast Break audio news: Nov. 29, 2023
The latest Food Institute news podcast discusses which food and beverage brands resonate with Gen Z consumers.
California Wage Law: The Dominos Are Poised to Fall
QSR jobs will be in high demand once the law passes as workers try to reduce their dining expenses in lieu of high food costs and an inflationary environment. More importantly, however, California just bolstered the prospects of hundreds of thousands of current and (more importantly) future fast-food workers.
American Restaurant Chains Thriving in India
While 40% of India’s residents are vegetarian, there’s still a large addressable market open to omnivore cuisine. Plus, much of the country is infatuated with western culture – a fact QSRs are taking note of.
Rock the Block(chain): NFTs in Food and Beverage
The heck is an NFT? Their precursors in the ‘90s were called pogs – often cheap and of limited variety for the average consumer, easily tradable and without much long-term staying power. Non-fungible tokens (NFTs) …
What Will 100% Digital Sales at Fast-Food Chains Look Like?
On a recent earnings call, Yum Brands announced its goal to make 100% of its global system sales digital transactions.
Top 5 Highest-Grossing U.S. Fast-Food Chains
Average unit volume (AUV) speaks to a chain’s operational efficiency and overall success, indicating the average annual sales that a brand earns per restaurant—a reflection of how consumers feel about the brand itself. These are the top five highest-grossing fast-food chains in the U.S. by AUV.
The Grimace Effect – How Marketing & Memes Drive Sales
Audacious, sublime, organic – these are the hallmarks of profit for brands wise enough to be confident in their values and lucky enough to thread the needle between quality-controlled seriousness and edge-of-the-internet frivolity.
Why McDonald’s is in the Midst of a McCafé Makeover
Though McDonald’s McCafé Bakery concept worked to an extent, it didn’t translate to more snack and coffee sales between mealtimes.
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Research Shows Gen Z Welcomes Loyalty Programs, Sharing Data
Gen Z and millennials may be coming into their own, but those aged 18-43 differ markedly from both Gen Xers and baby boomers when it comes to restaurant habits, and attitudes toward loyalty programs. A …
COLUMN: Resilient Consumers Aren’t Going Anywhere – Yet
With price hikes easing and food company earnings strong, it appears resilient consumers aren’t going anywhere – yet.
FI Fast Break audio news: April 26, 2023
The latest Food Institute news podcast touches on the uptick in alcohol purchases by consumers of late.
FI Newscast (April 07, 2023) – Featuring Jennifer Bartashus, Bloomberg Intelligence
Welcome to the FI Newscast! Each week, we note the latest industry trends and consumer insights, with guest appearances by the foremost industry experts. This week’s guest was Jennifer Bartashus, Senior Analyst of Bloomberg Intelligence. …
Gen Alpha Kids Are Already Influential Consumers
Gen Alpha kids – comprised of children with birth years starting in 2013 – have already developed powerful brand affinities, according to the latest survey from Morning Consult. By 2025, Gen Alpha will number more …
Despite Challenges, St. Patrick’s Day Celebrations are Back
As the pandemic wanes, the National Restaurant Federation says 61% of consumers expect to celebrate St. Patrick’s Day, spending an average of about $44.
Fast Food Tech Evolves
The biggest names in global fast food are adjusting to the new market realities by innovating with cutting-edge technology.
Smart-Voice Technology: Coming Soon, to a Drive-Thru Near You
In a world of fast-changing consumer demands, the classic fast-food drive-thru window is evolving. From doubling lanes to fully digital menu boards, restaurants have made all kinds of improvements to the drive-thru service. With technology …
Placer.ai Exec: How Grocers Must Evolve in 2023
The grocery space has been upended over the past three years and leaders must face new challenges with patience, according to Placer.ai’s Retail Trends Forecast 2023 report.
Survey Reveals Four Ways Americans are Cutting Food Costs
Inflation is hitting Americans hard and is causing most to cut back everyday items. A recent survey from Attest proves that food and beverages are not immune to necessary cutbacks. Dr. Lin Carson, CEO of …
Experts’ Top 3 Flavor Trends to Watch in 2023
New flavor trends are emerging at the intersection of persistent food inflation and pent-up consumer demand leftover from COVID lockdowns.
Survey: Tracking Gen Z Food Preferences
Here are key stats on what, and where, Gen Z is eating these days, according to Piper Sandler’s Fall Taking Stock with Teens survey.