Brewing Gains: ‘Proffee’ Momentum Grows
Consumers are doubling down on their protein intake with a protein-infused coffee trend dubbed “proffee.” CPGs and retailers alike are hopping on to get a bit of the buzz.
Tag: latte
Coffee Omakase, Flights Capture Consumer Interest
A recent Trend Tracker report from Yelp found that “coffee omakase” enjoyed a shocking 5,173% rise in searches between Sept. ’23-’24. What’s behind this surge in interest?