Tag: Kantar
Zebra Striping: Gen Z’s Strategy for Moderating Alcohol Intake
Gen Z is redefining alcohol consumption with “zebra striping,” a trend where individuals alternate between alcoholic and non-alcoholic beverages during social outings, effectively halving their intake while embracing a sober-curious mindset. This shift presents unique opportunities for F&B brands to innovate.
Beyond the Buzz: What’s Next for the Non-Alcoholic Beverage Market?
Latam Food Week: 3 Key Takeaways from Opening Day
Ivonne Kinser kicked off the inaugural Latam Food Week with a rather bold statement. “When we look at the nomadic [nature of] Latin American culinary culture, there’s unlimited sources of flavors,” the food industry insider …