Meati CEO Phil Graves feels optimistic about the brand’s future as it continues to expand across the U.S. and shrink its ingredients list. Meati has been increasingly incorporating functional ingredients like mycelium, a root-like structure of fungus, into products such as its Classic Cutlet.
Despite recent challenges, the plant-based sector is primed for growth in some respects, with opportunities to innovate through functional ingredients, whole-food formulations, and clean-label transparency.
A health scare inspired CEO Katie Lefkowitz to create gut-friendly snack bars. She ended up with a sweet solution in the form of date caramel candy bars.
The alternative meat market has struggled across the board in recent years, but some plant-based products are bearing the brunt. Sales of fresh, meatless chicken nuggets have sharply declined by 56.2% in 2024 – but why?
