Tag: Gen AI

The Great CPG Shakeup: Brands Are Getting Smarter in 2025

The CPG category is undergoing a significant transformation, blending AI, retail media networks, and social shopping to create deeply personalized experiences. These innovations are reshaping shopping into a seamless experience for consumers.

Consumers Double Down on Convenience, Fresh

A new report reveals that 52% of consumers value convenience more than before. Grocers are responding by investing in convenience offerings, but face challenges competing with C-stores.