Tag: Food Labeling

Naturally Confused: Natural, Organic Terms Puzzle 40% of Consumers

Roughly 59% of shoppers think it’s important that grocery items are natural and/or organic, according to a new Acosta Group study. Gen Z is especially interested in such products. However, many consumers are confused by terms like “natural” and “organic.”

FDA, USDA Evaluate Food-Labeling Burnout

The FDA and USDA are taking steps to understand how consumers interpret common food date labeling terms such as “Sell By” and “Use By” to understand whether it is leading to confusion.

Milk Wars: Labeling Battles Escalate

Dairy producers are ramping up their efforts to scrub ‘milk’ from the labels of alternatives. How critical is the term in plant-based marketing? Could waging “milk wars” significantly improve traditional dairy’s bottom line?

Tofurky Case Stoking Alt-Meat Labeling Debate

A federal appellate court has ruled a state law that prohibits companies from marketing alternative protein products as meat does not violate free speech rights, but it begs the question of whether consumers really would …