Tag: Food and beverage marketing
Cannes Lions Event Reveals Real Secret to Food Marketing ROI
The Cannes Lions 2025 event crowned campaigns that blurred the lines between storytelling and shopping, proving that creativity at the point of sale is now imperative. From sonic branding to shoppable receipts, food marketing has gone full-experiential.
Taco Bell Taps Consumers for Ad During NFL Super Bowl
Taco Bell is collaborating with its customer base to create a unique, community-driven ad campaign for its upcoming Super Bowl slot.
Moving Targets: Does Pizza Hut’s New Box Signal a Return of Pandemic Trends?
Pizza Hut launched the Moving Box Table, a pizza box that doubles as a makeshift table for moving-day meals. This unique marketing tactic hints at a potential resurgence of strategies popularized in 2020.