Don’t Call It ‘New Sprite’ – Coca-Cola Debuts Sprite Chill
In the wild world of beverages, any edge on the competition may be enough to resurrect an LTO from the past or push it into full-time production.
Tag: Coca-Cola Co.
Coca-Cola Finds Marketing Success by Sidestepping Controversy
When was the last time you heard “controversy” and “Coca-Cola” in the same sentence? Not in recent months. The venerable company has made a concerted effort to avoid culture wars and political stances while also …
FI Fast Break: April 23, 2021
In the first installment of The Food Institute’s quick-hitting news podcast, we break down the trend of major food companies raising prices, worsening drought conditions in the western U.S., meatpacker JBS’ move into the plant-based …