Tag: Celcius

Gen Z Teens Reducing Spend, Supporting Smaller Brands

Among CPG energy drink brands, Celsius over-indexes with teens, with 17% citing it as their favorite energy drink brand (vs. ~12% market share) while Monster and Red Bull under-index. Among snack brands, Campbell’s Goldfish are still most preferred. Teens report highest intentions to eat more or the same amount of Mondelez’s Clif Bar and Hershey’s products.

How Energy Drink Stocks Are Defying the Market Slump

Energy drink stocks are performing more vigorously than you may imagine. If an investor had invested in the S&P 500 at the beginning of the year, even with dividends she’d have lost about 16% of …