State of the Consumer: Health, Always
Health and wellness are top of mind as consumers consider their food and beverage purchases.

Health and wellness are top of mind as consumers consider their food and beverage purchases.
Mid‑sized pizza chains are gaining ground as consumers prioritize hot, high‑quality pizza over sheer delivery speed. With giants slowing and carryout times rising, operational discipline is becoming the new competitive edge.
Robert F. Kennedy Jr.’s flipped food pyramid champions whole foods and fuller fat proteins, but nutrition experts warn the shift could spike chronic disease risks. The shake-up also raises big implications for producers, as federal guidance realigns around less processing.
Food companies limped through a bruising 2025 as CPG giants, grocers, and fast casual chains saw valuations crumble under weak demand and structural headwinds. Yet, recent weeks hint at selective rebounds, rewarding the players best positioned to execute in a more fragmented market.
Canadian farmers enjoyed record harvests recently, despite floods, drought, and extreme heat, thanks to high tech farming and advanced seed genetics. As climate volatility accelerates, northern growers expect similarly bountiful harvests in the future.