Tag: Limited Time Offers

Sweetgreen Plunges, And the Question Is Why

Sweetgreen’s stock nosedived after dismal Q2 results, reigniting doubts about its scalability and consumer appeal. Management blames execution and macro headwinds – but investors may be losing faith in the salad chain’s long-term promise.

Examining the LTO Craze

From lattes to chicken sandwiches to desserts, it seems every restaurant is hopping on the limited-time offer (LTO) craze to drive traffic and check growth.

Report: Restaurant LTOs Forge Long-Term Brand Connections

Limited-time offers (LTOs) significantly impact consumer behavior within the foodservice industry. In fact, 91% percent of consumers are more inclined to visit establishments that provide new items, according to a recent report from Circana.

Analysis: the Most Innovative LTOs of the Year

Restaurants are getting rather creative with their limited-time offers, or LTOs, lately. “LTOs can be a great way to drive business, but you have to know your audience and what appeals to them,” Leith Steel, …