The recent IFT FIRST event spotlighted how food makers are shifting toward natural colors, sugar stealth, and GLP-1-driven formulation. Regulatory winds and wellness trends are rewriting the color, taste, and portion playbook.
While industry experts note that yogurt remains popular due to its ties to gut health trends, they emphasize the need for innovation in portable, health-focused products for brands to stay competitive amid shifting consumer preferences.
Across the U.S, social chatter is shaping wellness conversations and boosting demand for related ingredients. Here are three wellness trends to watch, according to a new report from Brightfield Group. Immunity Now Within Brightfield’s Wellness …
If online conversations are any indication, consumer interest in high-protein products is soaring. According to a recent report by Brandwatch, online search interest for the term “high protein” reached a five-year high in early 2023 …
