Elliott Management just invested $4 billion in PepsiCo, betting it can fix what fizzled. The activist investor envisions a turnaround – assuming legacy brands can still thrive in a GLP-1 world.
From prebiotic sodas to clean-label meat sticks, 2025’s fastest-growing F&B brands are rewriting the rules of consumer engagement. Authenticity, health-forward innovation, and bold storytelling are fueling the brands’ momentum.
Select U.S. states are considering bans on using SNAP benefits to pay for sugary snacks and sodas, causing controversial backlash between industry groups. If approved, the current administration would be the first to ban these specific foods from the program.
Snacking behavior continues to evolve as more consumers return to work and resume activities outside the home. In the months ahead, companies should anticipate demand for on-the-go items —including snack bars and single-serve packaging — …
