Tag: food and beverage trends

Brands Are Dying to Work with Liquid Death

Despite its ghoulish aesthetics, Liquid Death’s community is surprisingly wide: “people drink things and they like to laugh” adroitly summarized Liquid Death creative VP Andy Pearson in an interview with The Food Institute. This has …

Upsetting the Apple Cart: Honeycrisp Apple Prices Soar

Honeycrisp apple prices have surged 160% amid crop shortages, rising labor costs, and limited imports. Retailers are pivoting to Cosmic Crisp, frozen produce, and private labels as shoppers seek relief from premium fruit sticker shock.

For McDonald’s, Investors Believe History Will Repeat

McDonald’s stock has fared well lately, though its value edge has fizzled. Consumers are hungry for more than just $5 deals. History suggests resilience, but can the golden arches glitter amid rising costs and shrinking sales?