


Hispanic consumers are reshaping the food industry with health-driven choices, flavor curiosity, and rising purchasing power. Brands ignoring this shift risk falling behind as authenticity and wellness become the new growth frontier.
Latin American consumers are reshaping the U.S. food landscape, driving flavor trends and outpacing growth across F&B sectors. Their cultural influence is now a bottom-line opportunity businesses can’t afford to overlook
The Trump administration’s 25% tariff on Mexican goods has left F&B companies scrambling to respond. Many are making contingency plans.