SPONSORED CONTENT
In today’s AI-driven retail environment, winning the digital shelf requires more than strong content: It demands strategy, speed, and constant adaptation.
In this conversation with The Food Institute, Shannon Hodock, SVP of Connected Commerce at Acosta Group, breaks down what it takes for CPG brands and retailers to stay competitive, from building a compelling brand story to translating consumer and shopper insights into action. From digital shelf fundamentals to emerging trends in AI and commerce, Hodock shares a clear view of how brands can position themselves to win in an increasingly complex landscape.
