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Why Is Everyone Excited for This Food Event?

After dominating the specialty food space with its fancy food shows, The Specialty Food Association is ready to take the category by storm once again, with the first annual Winter FancyFaire.

Taking place January 11-13 in San Diego, the Winter FancyFaire takes SFA’s solid trade show strategy to a new level, offering new experiences and exhibits to enhance brand-buyer connections.

Want to know more? SFA VP of trade shows Chris Nemchek gives the Food Institute the inside scoop on this brand new event.