Tag: shoppers

Driving Profit with the Better-for-You Shopper

The better-for-you shopper has more to spend on groceries every month, attracting grocers and brands to invest in the market. These shoppers are worth an estimated $285 billion each year.

Grocers Leverage AI, Retail Media to Enhance Membership Perks

Grocers are upgrading their membership programs by combining retail media strategies with AI-driven personalization, offering targeted ads and perks based on shopping behaviors. This evolution integrates elements like first-party data to maximize ad value.

Consumer Angst Necessitates F&B Industry Action

Roughly 86% of shoppers report consumer frustration when shopping for groceries. A new report sheds light on the woes that plague the shopper journey, while also offering advice to manufacturers and retailers looking to retain their consumer base.

FI Fast Break audio news: Oct. 2, 2024

The latest Fast Break news podcast touches on PepsiCo’s acquisition of a Mexican-American brand and what that says about consumer demand.

Consumers Double Down on Convenience, Fresh

A new report reveals that 52% of consumers value convenience more than before. Grocers are responding by investing in convenience offerings, but face challenges competing with C-stores.

The Future of Food Retail

In this post-pandemic era, the food retail industry has changed dramatically. Inflation is at a 40-year high, customer loyalty is harder to earn and maintain, and margins are razor-thin as retailers battle increasing cost pressures. ...