Driving Profit with the Better-for-You Shopper
The better-for-you shopper has more to spend on groceries every month, attracting grocers and brands to invest in the market. These shoppers are worth an estimated $285 billion each year.
The better-for-you shopper has more to spend on groceries every month, attracting grocers and brands to invest in the market. These shoppers are worth an estimated $285 billion each year.
Grocers are upgrading their membership programs by combining retail media strategies with AI-driven personalization, offering targeted ads and perks based on shopping behaviors. This evolution integrates elements like first-party data to maximize ad value.
Consumers are reshaping retail by prioritizing convenience, with Millennials driving trends like smaller store formats. Meanwhile, shifts in spending patterns reveal a preference for luxury or value over mid-priced options.
The latest FI Fast Break news podcast touches on another notable restaurant bankruptcy, and Filipino cuisine’s surging popularity.
Instacart, DoorDash, and Just Eat Takeaway have all entered the retail media space and are continuing to deliver on unique advertising capabilities for CPGs and retailers.
The latest Food Institute Fast Break news podcast touches on the newest beers that are marketed to young adults.
The latest Food Institute Fast Break news podcast touches on the soaring price of cocoa ahead of Halloween.
Roughly 86% of shoppers report consumer frustration when shopping for groceries. A new report sheds light on the woes that plague the shopper journey, while also offering advice to manufacturers and retailers looking to retain their consumer base.
The latest FI news podcast touches on the notable reduction in drinking among young adults — especially when it comes to wine.
The newest FI Fast Break news podcast touches on Instacart’s new AI-powered smart cart, the Caper Cart, and more.
The latest Fast Break news podcast touches on PepsiCo’s acquisition of a Mexican-American brand and what that says about consumer demand.
The latest Food Institute Fast Break news podcast touches on the surge in interest regarding specialty coffee.
The latest Food Institute Fast Break news podcast touches on fallout from the headline-grabbing Boar’s Head recall.
A new report reveals that 52% of consumers value convenience more than before. Grocers are responding by investing in convenience offerings, but face challenges competing with C-stores.
The latest FI Fast Break news podcast touches on McDonald’s increasing shift into automation at cash registers.
The latest Food Institute Fast Break news podcast touches on the growing threat of African Swine Fever overseas.