Tag: RR Donnelley

Gen X: The New MVP of Food Industry Spending

Gen Xers may represent the “forgotten generation,” but their loyalty, functionality-first mindset, and $39 trillion inheritance make them a retail force. Ignore their evolving wellness habits and omnichannel expectations at your brand’s peril.

Consumer Angst Necessitates F&B Industry Action

Roughly 86% of shoppers report consumer frustration when shopping for groceries. A new report sheds light on the woes that plague the shopper journey, while also offering advice to manufacturers and retailers looking to retain their consumer base.