The recent IFT FIRST event spotlighted how food makers are shifting toward natural colors, sugar stealth, and GLP-1-driven formulation. Regulatory winds and wellness trends are rewriting the color, taste, and portion playbook.
AI is now the sous-chef behind food innovation, reshaping R&D from lab bench to market shelf. As illustrated by this week’s IFT FIRST event in Chicago, platforms like Tastewise are accelerating product timelines, predicting consumer trends, and leveling the playing field for brands big and small.
From brain health to indulgent proteins, several evolving food industry trends were on display recently at the IFT FIRST 2024 expo. FI’s resident market researcher was on the scene, documenting the most intriguing innovations.
Animal-free proteins made through precision fermentation and cell-cultures were seemingly everywhere at the recent IFT FIRST event in Chicago.
