Hacking Humans 2.0: Redefining Health with Gut Bacteria
With dreams of CPG integration, FitBiomics is producing probiotics designed by data mining the gut microbiomes of professional athletes. Is this the next big wellness trend?
Tag: Gut Health
Spilling the Beans on America’s Latest Nutrition Obsession
Beans have gained popularity as a cost-effective, nutrient-dense option, supporting gut health and reducing risks of obesity, colon cancer, and cardiovascular disease. Some feel beans are poised to become a staple alternative to meat for many Americans.
Is Yogurt Losing its Luster? Campbell’s Sale of Noosa a Call for Brands to Evolve
While industry experts note that yogurt remains popular due to its ties to gut health trends, they emphasize the need for innovation in portable, health-focused products for brands to stay competitive amid shifting consumer preferences.
5 Health and Wellness Trends to Watch in 2025
As consumers increasingly prioritize health and wellness, trends like gut health and intermittent fasting continue to gain traction. As a result, brands must take steps like monitoring online conversations to stay relevant in the evolving market.
Bursting the Bubbly: 8 Fiber-Rich Foods Cheaper Than Prebiotic Soda
Prebiotic sodas, like those from POPPI and OLIPOP, are marketed as healthy beverages with added fiber to support gut health. However, one registered dietitian noted that the trendy drinks can also cause digestive issues for some individuals.
Trust Your Gut: Harken Sweets Goes All in on Superfood Snacks
A health scare inspired CEO Katie Lefkowitz to create gut-friendly snack bars. She ended up with a sweet solution in the form of date caramel candy bars.
Gut Feelings: Experts Largely Bullish on Prebiotic Sodas
Many industry experts believe prebiotic sodas represent a gut-health trend with real staying power as major soda brands appear poised to respond.
The Food as Medicine Conundrum
Like many diets, indulgences, and vices, “everything in moderation” is a good rubric by which to evaluate one’s actions if implementing a food-as-medicine nutritional plan.
Stories of the Year: Plant Enzymes Can Turn Sugar to Fiber
Harvard University’s Wyss Institute, in a study funded by the Kraft-Heinz Co., found sugar exposed to encapsulated plant enzymes in the gut can be turned into fiber.
Top Trends at Expo East 2023
What are the major trends shaping the natural and organic products industry today? The Food Institute checked in with industry analysts on the floor at Expo East 2023 to glean the top trends and takeaways …
Beliv Exec: Innovation, Sustainability Key to Growing Brands in Latin America
The non-alcoholic, ready-to-drink beverage category appears poised for significant growth. Consider: in 2023 the revenue in the non-alcoholic drinks market amounts to $53.1 billion dollars. Beliv, a fast-growing, better-for-you beverage brand, is eager to seize …
Go with Your Gut: Marketing Advice for the ‘Gut Health Boom’
Gut health has become the latest health obsession for consumers, and medical professionals and brand marketers are taking note.
5 Food Trends Displayed at CHFA NOW Event
VANCOUVER – Canada has, historically, been a follower when it comes to food industry innovation. Clearly, however, times are starting to change. In recent years we have seen many innovative brands, product concepts, and progressive …
Top Trends from Expo West Include Evolving Plant-Based Protein
Natural Products Expo West 2023 put plant-based innovation on display. Here’s a look at the trends that were most apparent.
Functional Beverage Market Continues to Gain Momentum
These days, an increasing share of consumers are looking for drinks that not only taste good, but also serve a beneficial function. These functional beverages contain ingredients that, theoretically, can help build and maintain health, …
Gut Health, Fashion and ‘Phygital’ Solutions Among Top 2022 Food Trends
As we approach the midway point of the year, it’s time to take a closer look at some of the top food industry trends. With that, here are key findings from Trendincite’s recently-released Top 5 …
Examining the Link Between Diet and Depression
According to a recent study published in The American Journal of Clinical Nutrition, a cleaner diet may help treat symptoms of major depression. A twelve-week, randomized control trial conducted by the University of Technology Sydney …
Why Functional Ingredients Have Consumers Hooked
It doesn’t look like the health and wellness trend is going anywhere – and functional food ingredients are sure to benefit from it. So much so, that the market is projected to reach $118.4 billion …
Webinar Recap: Health Remains Top Reason for Consuming Probiotics
With consumers prioritizing health more than ever, food makers are turning to functional ingredients like probiotics to provide documented health benefits in food and beverages. In an exclusive Food Institute webinar, bioscience company Chr. Hansen …
Dietitians Weigh in on Reducing Ultra-Processed Foods in Children’s Diets
Drinking just one soda could shorten your life by 12 minutes and eating one hot dog could claim an additional 36 minutes, according to a new study. These findings are even more unsettling on the …
Growth of Functional Beverage Market Signals Shift Towards Health
Global research firm Mintel predicts strong growth in the functional beverage market as consumers seek out products that enhance their mental and emotional well-being, reported Supermarket News (July 9). WHAT IS DRIVING DEMAND? The Food Institute …
Is Viome the Future of Food?
Viome has built an AI-driven platform that analyzes the interaction between food, a person’s microbiome, and human cells to develop precision nutrition to prevent and reverse chronic diseases. On April 15, The Food Institute presented …