Tag: Brian Niccol

Starbucks Gets Behind ‘Proffee’ Craze

Starbucks is diving into the booming “proffee” trend with protein-packed lattes and cold foam, now a permanent menu fixture. As rivals race to meet protein-hungry consumers, functional coffee is brewing billion-dollar growth.

Sprouts Tops List of 5 Brands to Watch in 2025

Sprouts has enjoyed a 7.2% year-over-year visit increase, driven by small-format locations and a focus on high-quality products. Meanwhile, H Mart was also named a brand to watch by placer.ai, mainly for its innovation.