Climate change is fueling banana crop diseases like Fusarium and Black Sigatoka, slashing exports and threatening global food security. Fresh Del Monte feels gene-edited resistance is a game-changing lifeline for the $25 billion banana industry.
Despite high awareness, only a small fraction of consumers understand and consistently pay premiums for regenerative agriculture products, highlighting significant psychological and economic barriers. However, with increased crop yields and profits for farmers and the potential for nutrient-rich produce, the industry stands on the brink of transformative growth.
