Tag: Adobe Analytics

Amazon Prime Day 2025 Inspires Nearly 155K Orders

Amazon Prime Day 2025 smashed records with over $24 billion in sales, fueled by influencer-led campaigns and F&B category dominance. Grocery deals drove traffic, while Premier Protein Shakes emerged as the event’s MVP.

Report: Groceries Becoming an E-Commerce Force

Online grocery shopping is reshaping e-commerce and is expected to become the top category this year, Adobe Analytics recently reported. “E-commerce is being reshaped by grocery shopping, a category with minimal discounting compared to legacy …